The signature visuals alert viewers that they are experiencing your brand without needing to read a wordy explanation, allowing your message to come across loud and clear. The continuity provided by a video series enables viewers to build upon their knowledge of your brand every time they watch a new video.
Creating an animated video series enables companies to send a multifaceted message while maintaining brand consistency. Once consumers are familiar with the style of one video, they are more open and responsive to the content of subsequent videos.
This production won the 2014 Internet Advertising Competition Award for Best Manufacturing Online Video.